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SupplyChainBrain: Will AI Drive the Next Wave of Supply Disruptions?

Arkestro

Media Assets Standard Logo Social Logo Address Arkestro, Inc.

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CFO Dive: How predictive analytics can curb just-in-time inventory pitfalls

Arkestro

Media Assets Standard Logo Social Logo Address Arkestro, Inc.

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The customer experience evolution: Today’s data-driven, real-time discipline

IBM Supply Chain Blog

How we arrived at this CX environment Early days of retail Before mass media, it was harder to know what other products were available outside of the ones offered by the local store. This means organizations need to devote more resources to improving their SEO, mobile apps and social media presences.

Data 93
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Local Lead Generation: Meaning, Strategies, and Advantages

The Thomas Blog

It's a marketing strategy used to drive particularly proximal local traffic or inquiries from individuals or businesses within a short distance. It is designed to drive foot traffic and inquiries or conversions from individuals or businesses within the local area. Social Media Social media plays a pivotal role in lead generation.

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Demand Generation vs. Demand Capture: Goals, KPIs, Tactics

The Thomas Blog

KPIs for demand generation range across metrics like: website traffic, social media engagement, email sign-ups, and brand reach. Demand capture, on the other hand, is about converting existing demand into sales or inquiries. Public relations (PR) can generate media coverage and mentions that increase brand exposure.

Demand 52
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Conversational AI use cases for enterprises

IBM Supply Chain Blog

NLP translates the user’s words into machine actions, enabling machines to understand and respond to customer inquiries accurately. The emergence of NLG has dramatically improved the quality of automated customer service tools, making interactions more pleasant for users, and reducing reliance on human agents for routine inquiries.

Ethics 95
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Seven customer service types that organizations should provide

IBM Supply Chain Blog

Social media support The rise of company profiles on social media platforms like Facebook, Twitter, LinkedIn and others created the need for social media customer service. Unlike other communication channels, social media posts are broadcast to the public.