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CPO Crunch: What does the future hold?

Procurement Leaders

A few weeks ago, I wrote about how procurement, R&D and sustainability were being rolled under one leadership at Mars Wrigley. The call I refer to focused in part on the recent news of how Swedish manufacturer Electrolux had taken the decision to align sustainability with product development.

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Seasoned Leadership in Action™ – An Interview with Derek Panchyshyn!

Supply Chain Game Changer

As such we have introduced our “ Seasoned Leadership in Action ™” Interview series at Supply Chain Game Changer. It is great to see Derek Panchyshyn bring his extensive experience and leadership skills to ATX Networks. What is the role of Business, Supply Chain and Change Leadership in addressing these challenges?

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Seasoned Leadership in Action™! An Interview with Michael Massetti, VP at Gartner!

Supply Chain Game Changer

As such we have introduced our “Seasoned Leadership in Action ” Interview series at Supply Chain Game Changer. In what could have otherwise been a very stressful and difficult situation Michael’s leadership style was that of a consummate professional. And his team was a complete reflection of him. Overview!

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PMI’s approach to collaborating cross-functionally to transform its new product strategy

Procurement Leaders

With the company rapidly becoming a leader in smoke-free products, including heated tobacco devices and e-cigarettes, it successfully built a supply base in the highly competitive electronic devices market. Product Creation – led by product development. Implementing a new operating model. New team structure.

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The Sustainable CMO: 3 Values for Marketing Leadership

SupplyShift

As sustainability and transparency become the new standards for consumers, marketing leadership will have to quickly follow suit. Traditionally, the CMO role would be to support new products with ‘back end’ marketing such as branding, communications and to some extent, pricing. Click here to download the full white paper.

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Seasoned Leadership in Action™ Interview Excerpts: Lessons Learned by Global Leaders

Supply Chain Game Changer

We began our Seasoned Leadership in Action™ Interview series in support of our objective to share experiences and expertise. With many of these Seasoned Leadership in Action™ Interviews now published we thought it would be valuable to extract excerpts from these interviews along themes, starting with lessons learned.

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The Sustainable CMO: 3 Values for Marketing Leadership

SupplyShift

As sustainability and transparency become the new standards for consumers, marketing leadership will have to quickly follow suit. Traditionally, the CMO role would be to support new products with ‘back end’ marketing such as branding, communications and to some extent, pricing. Click here to download the full white paper.